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News / Columns / Box Office
Box Office Guru Wrapup: Would Ya Believe, $39M?
Love Guru is Smarting.
by Gitesh Pandya | June 22, 2008
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Steve Carell took control of the North American box office with his action-comedy Get Smart which powered its way to an easy win at the multiplexes. Mike Myers starrer The Love Guru settled for a fourth place launch behind holdovers Kung Fu Panda and The Incredible Hulk which fought fiercely for the number two spot. Overall business cooled down after four scorching frames of stellar sales, but the marketplace was still comfortably ahead of year-ago levels.

A modern update on the classic 1960s spy series, Get Smart was what the public wanted as the Warner Bros. vehicle bowed to an estimated $39.2M from an ultrawide 3,911 locations to lead the box office this weekend. Averaging a solid $10,012 per site, the PG-13 film starring Carell as bumbling agent Maxwell Smart overcame weak reviews to post the best opening ever for the comedian in the lead role of a live-action film. Earlier this year he co-anchored with Jim Carrey the Dr. Seuss toon Horton Hears a Who! which debuted to $45M. Smart packed in extra starpower with Anne Hathaway, Dwayne Johnson, and Alan Arkin. After stumbling last month with its other television remake Speed Racer, Warner Bros. hit the jackpot this time around with a film that blended comedy with action giving audiences the kind of entertainment worth leaving home for. It was also the studio's biggest opening of the year so far, not counting New Line's Sex and the City which it handled distribution for.



Thanks to a solid hold, the animated comedy Kung Fu Panda bounced back up one spot to second place with an estimated $21.7M dropping only 35%. The 17-day total is now $155.6M for Paramount and DreamWorks. The Jack Black martial arts tale is still performing much like Pixar's 2006 June toon Cars which raced to a nearly identical $156.7M after 17 days. That film enjoyed a slightly better third lap grossing $23.3M for a slim 31% decline. Kung Fu Panda is still on course to surpass the $225M mark making it difficult for Pixar and Disney's next offering Wall-E to steal the animation crown for the summer. That toon invades multiplexes this Friday.

Very close behind in third was Universal's comic book reboot The Incredible Hulk which fell 61% to an estimated $21.6M for a ten-day tally of $96.5M. It was a better hold and gross compared to Ang Lee's Hulk from 2003 which suffered a stunning 70% freefall to $18.8M in its sophomore session for a ten-day cume of $100.6M. Incredible will probably find its way to about $140-145M domestically. The old Hulk finished with $132.2M five years ago which would translate to around $155M at today's ticket prices meaning the new Edward Norton vehicle will end up selling about 8% fewer ticket stubs. But the new film is well-liked by fans so the franchise now has a promising future. Overseas, The Incredible Hulk grossed an estimated $23.4M from 50 territories boosting the international take to $63.3M and the global gross to $159.8M with several key markets yet to open.





Settling for a fourth place debut was the new Mike Myers comedy The Love Guru which grossed an estimated $14M from 3,012 locations for a mild $4,648 average. Paramount's PG-13 pic about a self-help expert hired to fix a star hockey player's love life came in below expectations and was the smallest bow for a Myers comedy since the $9.5M of 1997's Austin Powers: International Man of Mystery. Panned by critics, Guru opened to $5.4M on Friday, dropped a troubling 12% on Saturday to $4.7M, and is projected to dip another 17% to $3.9M on Sunday.

M. Night Shyamalan's latest creepfest The Happening collapsed in its second weekend tumbling 67% to an estimated $10M pushing the ten-day total to $50.3M. The Fox release was the director's third consecutive film to tumble by 60% or more in the second weekend. The Mark Wahlberg starrer looks to finds its way to about $70M making it the second lowest grosser for Shyamalan since he hit it big with 1999's The Sixth Sense. Only 2006's Lady in the Water did worse with $42.3M.



It was another good hold for Indiana Jones and the Kingdom of the Crystal Skullwhich dropped 43% in its fifth frame to an estimated $8.4M. The Paramount release upped its cume to $290.8M putting the much-anticipated return of Indy at number 31 on the list of all-time domestic blockbusters after the $291.7M of 2005's The Chronicles of Narnia: The Lion, the Witch, and the Wardrobe.

Comedy stars with stylish hair followed. Sony's You Don't Mess With the Zohan fell 56% to an estimated $7.2M giving the Adam Sandler pic $84.1M to date. Warner Bros. and New Line's Sex and the City held up better dipping only 34% to an estimated $6.5M boosting the domestic total to $132.4M. Add in the incredible $169.7M from overseas and the ladies of New York cruised past the $300M global mark this weekend with $350M well within reach.



Audiences still can't get enough of Iron Man which posted the smallest dip in the top ten for the third consecutive weekend. The Marvel super hero eased by 29% to an estimated $4M and raised its tally to a stunning $304.8M joining Juno as the only films this year to spend eight straight weeks in the top ten. The pregnancy comedy's total streak was ten frames including the final two weekends of 2007. Iron Man held steady at number 27 on the all-time list right behind the $305.4M of 2003's Pirates of the Caribbean: The Curse of the Black Pearl.

Rounding out the top ten was the horror flick The Strangers with an estimated $1.9M, off 52%, for a $49.6M take for Universal.




Two films with very different production costs fell out of the top ten. Disney's The Chronicles of Narnia: Prince Caspian dropped 46% to an estimated $1.7M giving the fantasy sequel $135.5M to date. Budgeted at nearly $200M, the second installment in the C.S. Lewis series should finish up with about $140M which would be a sharp 52% decline from the $291.7M of its 2005 predecessor. The studio has two years to reignite interest in the franchise with the next film The Voyage of the Dawn Treader currently set to open on May 7, 2010, just one week after what is guaranteed to be a gargantuan debut for Iron Man 2.

Fox's $35M comedy What Happens in Vegas has been a big winner this summer and took in an estimated $770,000 this weekend falling 54%. The Cameron Diaz-Ashton Kutcher pic has banked $77.5M in winnings and should conclude with roughly $80M domestically. Overseas results have also been robust with Vegas collecting over $115M to date for a global tally north of $195M.

The top ten films grossed an estimated $134.4M which was up 10% from last year when Evan Almighty opened in the top spot with $31.2M; and up 8% from 2006 when Click debuted at number one with $40M.

Author: Gitesh Pandya, www.BoxOfficeGuru.com

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Comments (1-20 of 37 posts) | Reply
Ashron writes:
on Jun 22 2008 04:20 PM

Gee, so sorry to see the Love Guru do poorly....NOT!

(Reply to this)
486026
onepiece226 writes:
on Jun 22 2008 05:00 PM

Gee so sorry to see that you have no life other than slandering a movie you have'nt seen.......NOT!

I saw both the Love Guru and Get Smart now, and both we below my expectations, but both Solid Comedys


(Reply to this)
JakeTheSnakeMane writes:
on Jun 22 2008 05:08 PM

Saw Get Smart and The Love Guru. Get Smart was great. It was funny and had plenty of action. The Love Guru was just bad. Easily Mike Myer's worst movie.

I wish the Hulk wouldn't have dropped so much because I really enjoyed that one. But aslong as they have the Hulk in The Avengers then I'll be happy. Also glad to see Kung Fu Panda is still doing good and that The Happening dropped 67% because that was terrible.


(Reply to this)
Alexmovietracker01 writes:
on Jun 22 2008 05:30 PM

Great news for Get Smart... The Incredible Hulk will face more action competition next week from Wanted, but i hope it to do well, both of them...

(Reply to this)
375906
martinscorsese25 writes:
on Jun 22 2008 05:51 PM

ahhhh.. too bad for pixar... their films are just so deep for kids to watch over and over again.... i think wall e will be crittical succes, but box offive would be hard... dreamworks always wins at the box office even though their films sucks(w/ d exception of shrek 1 and 2, and panda).. but even you guys agree that the dreamworks best films are the worst at [ixar, yet they always win at the box office cause they market good, their characters are cute, and their films are easy to understand than the smart films at pixar... damn, why are people so dumb!!

(Reply to this)
thereign writes:
on Jun 22 2008 06:01 PM

Sorry to see The Incredible Hulk slip by so much...I'm surprised by it, even with the releases of Get Smart(fun & enjoyable) and Love Guru(could care less).

Glad to see The Happening drop like a stone though...it was a snoozefest, with a silly story.


(Reply to this)
136322
Neonknight writes:
on Jun 22 2008 06:19 PM

I really hope Wall-E does well at the box office. I can watch every single one of Pixar's movies over and over, I can't say the same for Dreamworks.

(Reply to this)
425356
TombstoneLawDog writes:
on Jun 22 2008 06:33 PM

I was kind of hoping that Hulk was going to do a bit better than this- squash all the doubters. Let's hear it for word of mouth for the next couple weeks...

RIP Love Guru. Or not.


(Reply to this)
Bruce Campbell writes:
on Jun 22 2008 06:34 PM

In reply to this comment (#1807126)
Snoozefest... wtf?

(Reply to this)
414797
Herberbaly writes:
on Jun 22 2008 07:06 PM

Sad about the "Hulk" not doing great in it's second week. However, couldn't be happier that the Love Guru stunk it up; proof that the general public isn't COMPLETELY braindead anyway.

(Reply to this)
173663
eldudarino writes:
on Jun 22 2008 07:44 PM

"hhhh.. too bad for pixar... their films are just so deep for kids to watch over and over again.... i think wall e will be crittical succes, but box offive would be hard... dreamworks always wins at the box office even though their films sucks(w/ d exception of shrek 1 and 2, and panda).. but even you guys agree that the dreamworks best films are the worst at [ixar, yet they always win at the box office cause they market good, their characters are cute, and their films are easy to understand than the smart films at pixar... damn, why are people so dumb!!"

i don't why people keep saying this except for shrek 1, 2, and 3 every pixar movie has done better than every dreamworks movie


(Reply to this)
455462
Schumacherh8ter writes:
on Jun 22 2008 07:46 PM

Now "Disaster Movie" needs to bomb so the American public may be forgiven for seeing "Meet The Spartans", "Prom Night", "Fool's Gold", "Sex And The City", "What Happens In Vegas", etc.

(Reply to this)
tomwaitsjr writes:
on Jun 22 2008 07:57 PM

I've been betting that Wall-E grosses over 300 million domestic, but I'm confused as to why there aren't reviews of it posted yet.

I think consensus on Wall-E's box office is 180-200 million.


(Reply to this)
327625
RawIsRamsey writes:
on Jun 22 2008 08:31 PM

I have a bad feeling Wall-E is going to tank. We're talking $35mil opening tank. Kung Fu Panda is a juggernaut that isn't going to slow down...kids dig bright colorful characters with celebrity voices, not grey robots that speak in beeps and bloops. I mean, I'll definately be seeing it, but my daughter has shown no interest in Wall-E...it's all about "Po Kung Fu Panda".

Wanted will get $20mil and like it. It'll be like all other over-stylized action flicks and just be a temporary blip in the audience's eyes, just like Transporter, Jumper, Shoot 'Em Up, etc. Although these flicks were all lacking Angelina...


(Reply to this)
nogard46
nogard46 writes:
on Jun 22 2008 08:44 PM

next week Wall-E for the win!!!

Its a no brainer, rated G pixar animation for kids on summer Vaca or rated R movie with no major male lead actor name attached to it. Yes I know whos in it, I'm talking about the mass audience and BO numbers.

1) Wall-E $60 mil
2) Wanted $35 Mil
3) Get Smart
4) Kung fu panda
5) Hulk


(Reply to this)
425356
TombstoneLawDog writes:
on Jun 22 2008 09:02 PM

In reply to this comment (#1807313)
Dude, I have *no* *idea* what the h#ll you just said.

oh well. Probably makes me one of the 'dumb' ones..


(Reply to this)
425356
TombstoneLawDog writes:
on Jun 22 2008 09:07 PM

In reply to this comment (#1807348)
I have to agree with Nogard-

WallE will HOUSE Panda. I have nothing against Panda and it sounds like a great movie but WallE will Crush panda NUTS.

And this is for everyone on this site without spell-check:

it's spelled DefinItely with an 'I' not an 'A'. ...D@mn that irritates the sh#t out of me...


(Reply to this)
127075
wordweaver12 writes:
on Jun 22 2008 09:50 PM

I am more than thrilled that The Love Guru TANKED...Joy! joy! joy!. If I didn't have summer school tomorrow, I would have gone out and celebrated.

I love Mike Myers but he needs to come up with something fresh and new. His oldy, recycled, tired and cliche jokes are getting on my nerves. As for Jessica ALba * shakes head*, can someone tell why me why that girl keeps starring in all these movies? she's had flop after flop after flop after flop. Call it the "Alba" curse and The Love Guru definitely succumbed to the "Alba" curse. She's a bad actress anyway so I really wouldn't call it a curse. Is America finally smart enough to ditch bad acting? hmmm

As for Justin Timberlake *shakes head even more violently*, he needs to stick to singing pop songs on a stage and copying moves from Michael Jackson and Usher. I hope this flop teaches you to stick to what you do best.

AMEN!!!!


(Reply to this)
379236
Roxtar writes:
on Jun 22 2008 10:50 PM

Man, I didn't expect Hulk to drop so much. I expected a better word of mouth similar to Iron Man, because it was pretty darn good! I still don't see what is so appealing about Wall*E that has adults freaking out over, even more so than kids. I also don't understand all of the Dreamworks hate. It really reminds me of the format wars or the next-gen console wars (really pathetic). If Wall*E is really as amazing as everyone is hyping it to be, then I hope it does well, but if it is as dull and boring as it looks to me, I hope it bombs. Wanted looks pretty freakin' awesome, but has no chance in beating out Wall*E.

@wordweaver12
I can understand the hate towards The Love Guru, but I feel that Justin Timberlake has some acting capabilities. I thought he did a good job in Alpha Dog, BSM, and not to mention his amazingness in Southland Tales (truly underrated). Though I didn't see Love Guru, so I cannot comment on him in it.


(Reply to this)
blattman writes:
on Jun 23 2008 12:01 AM

I saw Get Smart on Friday and loved every minute of it. For once a good tribute to the original and a possible franchise for the cast.
As for Wall-E, it will trounce Kung fu Panda eventually, but there is plenty of room for two family films. I mean, jeese, how many times can kids drag their parents to the same film. They can share the summer fare.


(Reply to this)
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